Elevate your targeting precision with our ICP definition and expansion service. We identify and refine your ideal customer profile, delivering a tailored list of high-potential leads to maximize ROI. Expand your reach efficiently with our strategic insights, ensuring your marketing efforts connect with the right audience. Gain access to detailed lead data and a clear plan to boost your sales pipeline. Projects may include: + Conduct market research to identify new ICP segments + Create sample lists of potential (expanded) ICP cohorts + Develop detailed buyer personas for targeted campaigns + Create customized lead scoring forms to better define ICP + Connect lead scoring to CRM with ICP data for better tracking